Drew Flaherty
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I'm a mixed-methods researcher and experience designer. I aggregate the symptoms and design for the root of the issue. I build the thing, run the study, and deliver findings that move designs from concept to confident experience.

Research

I design studies that surface what the brief missed. Mixed-methods by default: quantitative scale to establish the pattern, qualitative depth to understand why it exists. My research doesn't end with a report. It ends when something changes.

DESIGN

I design from evidence. Every decision traces back to something a user said, a pattern the data revealed, or a system that needed coherence. From color audits to brand identity to product UI, I work at the level of the system, not just the screen.

WORK EXAMPLES

Design Audit

Delta Air Lines

Fly Delta App

Design System

Airlines

Audit

I created a Figma file to document the various brand colors across the Fly Delta boarding pass experience. The final deliverable was a recommendation report and the options I chose are in production today.

DESIGNING COMMUNITY

Georgia Tech

GT Connect

User Experience

Social Network

New UX

For the Fly Delta App, the boarding pass is one of the most critical parts of a user's journey on the day of travel. How can we transform this moment of access into something meaningful?

EXPERIENCE DESIGN

Delta Air Lines

Fly Delta App

Design System

Airlines

Audit

For the Fly Delta App, the boarding pass is one of the most critical parts of a user's journey on the day of travel. How can we transform this moment of access into something meaningful?

App ENGAGEMENT

Delta Air Lines

Fly Delta App

Design System

Airlines

Audit

ADP Mobile is an application for employees to access their work-related information. I redesigned the app experience to help users leverage that data more effectively.