Drew Flaherty
Work
About
Contact
Resume
Case Studies

Behind the Scenes

Here are additional opportunities to dive deep into my process.

The journey to transformational

  • DisciplineUX Design
  • FocusUser Engagement
  • DeliverableHigh Fidelity Prototype

ADP Mobile is an application for employees to access their work-related information. It was designed to make actions simple. How can we keep the experience simple, but make it more impactful?

Learn More
ADP Mobile pay breakdown screen on an iPhone
ADP

Connecting dots (and Jackets)

  • DisciplineExperience Design
  • DisciplineUX Research
  • DeliverableConcept Testing Reports

GT Connect is a platform for students, faculty, and alumni to network. For online masters students, Tech's fastest-growing population, the network is an untapped resource. There are constraints to what can change, so how do you design to improve community and connection?

Learn More
GT Connect after: groups organized into categories with a card gridGT Connect before: groups shown as one long list

Let’s make Roooooooooom

  • DisciplineUX Design
  • FocusExperience Design
  • DeliverableAssumption Testing

For the Fly Delta App, the boarding pass is one of the most critical parts of a user's journey on the day of travel. How can we transform this moment of access into something meaningful?

Available by Request
Fly Delta app boarding pass on an iPhone
Delta Air Lines
Project Summaries

Lessons Learned

Case studies are great, but tend to drag. Here are some summaries of my work.

Delta
Delta Air Lines
Rapid Design Meets Rigorous Research
John Deere
John Deere
Prototyping for Connected Experiences
Georgia Tech
Georgia Tech
Experience Design with Constraints
Classic City Marathon
Classic City Marathon
Designing for Belonging

Help me write the next chapter.

Say hello

Design Values

Discliplined Design

I approach any project with a heart for the mission and the people. My work is guided by these values.

01

Question assumptions

The brief is a starting point, not a contract. Early website work taught me that what a client asks for and what they actually need are rarely the same thing.

02

Find the right problem

The most important finding is often the one nobody expected. Research into how people build and leverage networks taught me that surface behavior almost always points to something deeper worth solving.

03

Listen closely to what’s not working

Friction is data. Across every project — from SaaS interfaces to community programs — the complaints, the workarounds, the things people do instead have always pointed to the real brief.